Volvo - Model by Model
NIEUW
"Volvo Model by Model" extends an invitation to both Volvo enthusiasts and those with a broader motoring interest, offering an immersive journey through the evolution of Volvo's landmark cars.
From the early side-valve ÖV4 to the contemporary electric C40, and iconic models like the 240, XC90, and 850, the book captures the essence of each vehicle from the driver's perspective. Delving into Volvo's marketing evolution, from safety-oriented strategies to embracing sportiness, the narrative incorporates insights from contemporary road tests.
Fasten your Volvo-patented three-point safety belt for a comprehensive exploration. In the 2020s, Volvo experiences a resurgence, achieving mainstream desirability with record sales for six consecutive years. "Volvo Model by Model" not only examines the cars but also delves into the cultural impact of Volvo, showcasing its unique role in encapsulating Swedish identity.
From surviving challenges like the open-topped ÖV4 to navigating a failed marriage with Ford, the book portrays Volvo's resilience and its current expression of Scandinavian style under the ownership of Geely in China. Voted the best-designed range of cars by British motorists, Volvo stands as a distinct and influential force in the automotive landscape.
Auteur: | Martin Tilbrook |
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Uitvoering: | 160 blz, 28.5 x 22.5 x 2.2 cm, hardcover |
Illustraties: | rijk geïllustreerd met z/w- en kleurenfoto's |
Uitgever: | The Crowood Press Ltd (GB, 2023) |