Mercury cars: books - history and technology

Edsel Ford and E.T.Gregorie - The Remarkable Design Team and Their Classic Fords of the 1930s and 1940s

The Remarkable Design Team and Their Classic Fords of the 1930s and 1940s
The relationship that developed between Edsel Ford and E.T. "Bob" Gregorie (Ford Motor Company's first design chief) was unique in automotive history. Gregorie leaned heavily on Edsel for his support and protection, and Edsel depended on Gregorie for his creative abilities.
This is the first book to provide in-depth analysis of how the early Fords, Mercurys and Lincolns were designed. Based on first hand discussions with Gregorie, author Henry Dominguez covers every major design of Gregorie's career.

Automotive historians have listed the 1936 Zephyr, 1938 Zephyr, and 1939 Continental as Gregorie's greatest achievements. This book details the hows and whys of every Ford product designed under his tutelage.

Contents:
- Foreword
- Preface
- Introduction
1) Mr. Gregorie and Mr. Ford - Designer and Patron
2) Ford Hires a Designer - "I've Been in Body Design - at Brewster"
3) Edsel Ford - Styling Executive
4) The Ford Model Y - Gregorie's First Ford Design
5) The 1933 and 1934 Fords - "Like a Man's Face"
6) The Continental Car I - "Long, Low, and Rakish"
7) The Continental Car II - Lower and Longer
8) The 1936 Lincoln-Zephyr - "The First Successfully - Streamlined Car in America"
9) The Continental Car III - "I Like Right-Hand-Drive Cars"
10) The Ford Design Department - "Anything the Boy Wants"
11) The 1935 - 1937 Fords - Years of Transition
12) The 1938 Lincoln-Zephyr - "It's Going to Ruin Us"
13) The 1939 Lincoln-Zephyr - Continental - "The Most Beautiful Car - in the World"
14) The 1938 - 1940 Fords - "From an Old Car to a New Car"
15) The 1939 Mercury - "Just a Stylized Ford"
16) The 1941 - 1948 Fords and - Mercurys - "That Hangdog Look"
17) Postwar Development - "A Little Ford and a Big Ford"
18) The 1949 Mercury and Lincoln - The Last Hurrah
19) The End of an Era - "...An Extended Vacation"
- Bibliography
- Index
- About the Author

Mercury Automobiles 1939-1959 - Photo Archive

The Car that dares to ask 'Why?', some ads touted, referring to why a big car could also be so economical. The early Mercury was a good-sized car and with its up-tp-20 mpg performance, by 1942 had earned an image of being a fine performer in miles-per-hour as well as miles-per-gallon.
The '49-'51 Mercurys became very popular with customizers and hot rodders.Of course, finding James Dean behind the wheel of one of these cars in Rebel Without a Cause helped ensure its cult status for an entire generation.

The large, archival photographs in this book illustrate the fascinating early life of the infamous Mercury, a car with an image synonymous to the fleet-footed messenger of the gods that shared its name.

Mercury (1947-1966) - Brooklands Gold Portfolio

Brooklands Portfolio book about the Mercury models from the period 1947-1966. Describes the Mercury Monterey, Sportster, Custom, Montclair, Super Marauder S-55, Turnpike Cruiser, Meteor, Comet, Caliente and Cyclone.

• The articles, taken from contemporary British and American car magazines, provide much information about history, model changes and technology.
• Also driving impressions, tests, comparison tests, technical specifications, etc.

Click here to know more about the Brooklands Portfolio books

Ford Sportsman - Includes Mercury 1946-1948

In 1945 Henry Ford II and designer E.T. Gergorie got together and come up with the "Sportsman". A woodie convertible that they thought might perk up the warmed over 1942s that would become the 1946 models.
A prototype was built in October 1945 and was given a green light for full production. Sales were meager and production only lasted two years, but the "Sportsman" left an indelible mark on post World War II auto history.
This book gives you a close-up look at both the Ford and Mercury "Sportsman".

The Complete Book of Classic Ford and Mercury Muscle Cars 1961-1973

Though the Mustang remains Ford's most famous muscle car, the company had been building muscle cars since it introduced the sleek Fairlane and Galaxie models with optional 390 cubic-inch big-block V-8 engines in 1961.
These cars were part of Ford's Total Performance program, which tested cars in the crucible of racing at drag strips, oval circuits, European rally events, and road courses, resulting in legendary muscle cars like the Shelby Mustang, Boss 302 and 429 Mustangs, Mercury Cougar, Cyclone GT, and Spoiler.

"The Complete Book of Classic Ford and Mercury Muscle Cars" covers all of Ford Motor Company's high-performance muscle cars from the early 1960s to 1973. It's the bible of muscle every disciple of Ford performance needs.

Mercury Comet & Cyclone (1960-1975) - Brooklands Portfolio

Brooklands Portfolio book about the Mercury Comet and Cyclone models from the period 1960-1975. Describes the Mercury Comet, S-22, GT and Caliente as well as the Cyclone, GT, Cobra Jet and Montego.

• The articles, taken from contemporary British and American car magazines, provide much information about history, model changes and technology.
• Also driving impressions, tests, comparison tests, technical specifications, etc.

Click here to know more about the Brooklands Portfolio books

Mercury Cougar 1967-1973 - Brooklands Muscle Portfolio

Brooklands Portfolio book about the Mercury Cougar sports models from the years 1967-1973. Describes the Mercury Cougar XR-7, GT, GT-E, Eliminator, hard top, Convertible, 289, 390, 427, 428 Cobra Jet, Boss 302, 351 and 429.

• The 43 articles, taken from contemporary British and American car magazines, provide much information about history, model changes and technology.
• Also driving impressions, tests, comparison tests, technical specifications, etc.

Click here to know more about the Brooklands Portfolio books